Individual begins to feel sick, exhibiting influenza-like symptoms.

Individual drives to the nearest quick care clinic, where they are seen and treated for the illness.

Individual experiences recurrent back problems stemming from a prior injury.

They visit their regular physician, who evaluates the problem and determines the best solution.

The physician provides the patient with a referral to a rehabilitation facility capable of assisting them in their recovery.

Click below to see an example of a direct or indirect distribution scenario.

Example Distribution Paths